The beginning of a new era
with the Black and White & More.
It is an iconic, simple
design centred around sharp lines and will surely steal the spotlight no matter
where it is used.
The transformation also encompasses a brand-new visual identity. The result of a bold, uncompromising approach, the new visual identity turns the sport’s traditional style on its head and sets about blazing a new trail.
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Black and White and More: Juventus' future, now.
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| Transformation : The Scudetto champions' new badge |
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